What Is It?

    Staging is a competitive marketing tool to help sell a home faster and for more money. Staging is a very calculated effort to create impact on the buyer. Staging guides the eye to the home's unique features so that they are noticed and remembered by the buyers who will be in the home for a very short amount of time. In truth, when the buyer steps into the home, you have 5 seconds to in which to create a lasting impression. Staging is all about presentation, not a sellers personal style or taste.

How Does Staging Work?

    First: a stager goes into a sellers home and physically makes changed to the furnishings to help the home be more marketable.

    Second: a stager is like an editor, deciding what works, what add or distracts, what makes sense and what doesn't.

Goals of Staging:

         -- Up-scaling the rooms to appeal to the most number of buyers.

         -- To de-clutter a home so that potential buyers does not feel so overwhelmed by the sellers belongings, so the buyers get a sense of the room.

          -- Arrange furniture to maximize space, create flow and make the room appear functional and appealing. * Create a sense of space, calm and beauty by removing items that detract.

          -- Highlight the homes features by repositioning to draw attention to specific features of a home.

Sellers Benefits:

 -- More Money

 -- More Competitive

 -- Less Stress

 -- Less Uncertainty

 -- Less work

-- Less Inconvenience